In addition, this website uses retargeting technology from Active Agent (Active Agent AG, Ellen-Gottlieb-Strasse 16, 79106 Freiburg i.Br., Germany). This makes it possible to target internet users on our partners’ websites who have previously shown an interest in our website and our products. When retargeting is used, the advertising material is displayed on the basis of a cookie-based analysis of previous user behaviour. This is a temporary cookie that expires after 60 days. If you do not wish Adform to display interest-based advertising to you, you can object at any time to the collection and storage of data for the future here.
Additional information about the data protection provisions is available at https://www.active-agent.com/de/unternehmen/datenschutzerklaerung/
Link to opt.out: https://www.active-agent.com//de/unternehmen/opt-out/
VI. Advertising & Marketing
We process our customers’ data for our own marketing purposes in accordance with statutory provisions. Our aim here is to send to you offers that are best suited to your needs. Using probability values, we seek to present to you solely advertising content that is of interest to you.
Cision Germany GmbH, Westhafenplatz 1, 60327 Frankfurt a.M., collects and processes data on our digital services and their subpages for marketing and optimisation purposes. Use profiles can be created under a pseudonym from these data. Cookies enable recognition of the internet browser. The data collected using Cision technologies are not used to identify you personally and are not merged with personal data about the person behind the pseudonym.
Point (f) of Art. 6 (1) GDPR establishes our legitimate interest in the business optimisation of our service for direct marketing purposes as the legal grounds for the processing.
You can object to the processing of your data for marketing purposes at any time by sending a short written message to datenschutz@eQ-3.de or withdraw your consent without incurring any costs other than the transmission costs according to the basic tariff.
If you object to the processing, the contact address you have provided will be blocked for further marketing processing.
3. Google Analytics
eQ-3 uses Google Analytics, a web analysis service offered by Google, Inc. (“Google”), 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. Google Analytics processes so-called “cookies”, text files that are stored on your computer and enable an analysis of your use of the website. As a rule, the information about your use of the website generated by the cookie is transferred to a Google server in the USA and stored there.
3.1 IP anonymisation
We have activated the IP anonymisation function on this website. Consequently, Google truncates your IP address within the member states of the European Union or in other countries of the European Economic Area before transmitting it to the USA. The full IP address is transferred to a Google server in the USA and truncated there solely in exceptional cases. Acting on behalf of the operator of this website, Google uses this information to analyse your use of the website, to compile reports about website activities and to perform additional services related to website use and internet use for the website operator. The IP address your browser provides within the scope of Google Analytics is not associated with any other Google data.
3.2 Browser plugin
You can prevent the storage of cookies by making the appropriate settings in your browser software; however, we expressly point out to you that doing so may prevent you from being able to use all of the functions on this site in their full scope. Moreover, you can prevent the disclosure of the data generated by the cookie and related to your activities on the website (including your IP address) to Google and the processing of these data by Google by downloading and installing the browser plug-in from the following link: https://tools.google.com/dlpage/gaoptout
3.3 Objection to data collection
You can prevent the collection of your data by Google Analytics by clicking on the following link Deactivate Google Analytics. It will set an opt-out cookie that prevents the collection of your data during future visits to this website: Deactivate Google Analytics.
3.4 Contracted data processing
We have concluded a contract with Google for data processing and fully implement the strict requirements of the German data protection authorities when using Google Analytics.
We use the open source software tool Matomo (formerly PIWIK) on our website to analyse the surfing behaviour of our users. The software sets a cookie on the user’s computer (see above for information about cookies). Whenever any pages of our website are visited, the following data are stored:
(1) Two bytes of the IP address of the user’s system accessing the website (last revised in May 2018 19)
(2) The accessed website
(3) The website from which the user reached the accessed website (referrer)
(4) The subpages visited from the accessed website
(5) The time spent on the website
(6) The frequency with which the website is accessed
The software runs exclusively on our website servers. Users’ personal data are stored there only. The data are not transferred to third parties.
VII. Social bookmarks/Plugins
We want to point out that we regularly check social media sites, forums and blogs to view any reports about eQ-3. Your postings on such sites are evaluated internally and prepared as reports. They are not attributed to you personally or to your customer account. Your name and your picture are rendered unrecognisable. Our interest pursuant to point (f) of Art. 6 (1) EU GDPR in steering the formation of opinion and analysing the influence of social media must be regarded as legitimate within the sense of the aforementioned provision.
We use social bookmarks and social plugins. We use them in accordance with point (f) of Art. 6 (1) GDPR with the intention of increasing name awareness of our company. This marketing purpose is considered a legitimate interest under the GDPR. The responsibility for data protection-compliant operation must be ensured by the providers of each of the services.
Social bookmarks are internet bookmarks that enable you to access our websites from the sites of the providers:
- Facebook (Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA),
- YouTube (YouTube LLC, 901 Cherry Ave., San Bruno, CA 94066, USA)
- Instagram (Instagram LLC. 1601 Willow Road, Menlo Park, CA 94025, USA)
These social bookmarks are integrated as links (buttons). When you click on the buttons, you are redirected from our homepage to our page on the specific provider’s site. So information is not transmitted to the provider until the initial click and redirection.
2. Social plugins
We also use social plugin functions for the Facebook, Twitter and Google+ networks. The so-called “social plugins” are technologies that enable you as a user to make certain content known to members of social networks via a direct connection.
To protect your privacy, we offer these social plugins as so-called “2-click buttons” (two-click method). When integrating the social plugins, we use a technical solution that prevents data (e.g. IP address) from being transmitted to social networks such as Facebook as soon as you open our website. This means that the buttons of
- Facebook (operated by Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA),
- Twitter (Twitter, Inc., 795 Folsom St., Suite 600, San Francisco, CA 94107, USA) and
- Google (Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA) are deactivated by default.
- Instagram (Instagram LLC. 1601 Willow Road, Menlo Park, CA 94025, USA)
The social plugins are not activated until you click on them for the first time. The content of the plugins is transmitted by Facebook, Twitter and Google directly to your browser and integrated into our website by the browser. By clicking on the social plugins a second time, you can make full use of the functions such as “Recommend”.
Please note the following points for each of the plugins:
2.1. Facebook social plugins
https://www.facebook.com/about/privacy/ If you do not wish Custom Audience to acquire your data, you can deactivate Custom Audiences here.
You can also use various add-ons for your browser to block Facebook social plugins. You can also use add-ons with your browser (the “Facebook Blocker”, for instance) to block the loading of the Facebook plugins completely. Otherwise, you can prevent the linking of data solely if you log out of Facebook before visiting our website and before activating the social plugin for your browser.
2.2. YouTube social plugins
eQ-3 has no control over the scope of the data that YouTube collects with the help of this plugin.
You will find more details on the YouTube site.
Our internet site contain at least one plugin from YouTube, which belongs to Google Inc., headquarters in San Bruno/California, USA. When you access a page on our internet site that contains a YouTube plugin, a connection to the YouTube servers is established. The YouTube server receives a notification identifying the specific page of our website you have accessed. If you are logged in to your YouTube account during the visit, you make it possible for YouTube to attribute your surfing behaviour directly to your personal profile. You can thwart this attribution if you log out of your account beforehand.
2.3 Instagram social plugins
Plugins from Instagram are also used on our website. The plugins are marked by an Instagram logo. If you visit a page of our website that contains such a plugin, your browser establishes a direct connection to the Instagram servers. The content of the plugin is transmitted by Instagram directly to your browser and integrated into the page. This integration provides to Instagram information via the plugin even if you do not have an Instagram profile. This information, including your IP address, is transmitted by your browser directly to an Instagram server in the USA and stored there. If you interact with the plugins (for example, by clicking the Instagram button), this information is also transmitted directly to the Instagram server and stored there. The information is published on your Instagram account and displayed to your contacts there.
If you do not want Instagram to attribute the data collected through our website directly to your Instagram account, you must log out of your Instagram account before visiting our website.
We work with the Falcon.io product to schedule and post content on the social networks we use, to ensure that we do not miss any user posts that are relevant for us and to interact with users. This tool enables eQ-3 to manage all the social media sites we use on one common platform. The operating company is Falcon.io ApS; H.C. Andersens Boulevard 27, 1st floor; 1553 Copenhagen V; Denmark.
When you contact us, mention us or post, tweet or comment on any of the accounts, the following user data are displayed in the tool insofar as you maintain the information in your profile:
- Profile name, URL and photo
- Date and time of post, tweet or comment
- Content and time of post, tweet or comment
- User history if the user has had previous contact with us
We use the SaaS application eTermin to set up and manage appointments for our “mobile showroom -—experience smart home live”.
The operating company is eTermin GmbH; Im Wiesengrund 8; 8304 Wallisellen; Switzerland.
If you use the tool to make an appointment, the following personal data will be processed:
- Personal master data (e.g. surname, first name, address, city, telephone)
- Contact data (e.g. telephone numbers, email addresses)
- Appointments (times agreed using eTermin)
- Communication data (e.g. communication processed using eTermin, email messages)
We work with WisePops SAS, 49 Rue Jean De La Fontaine, 75016 Paris, France. WisePops is a provider that enables us to utilise pop-ups. We use WisePops to provide you with tailored information in the form of pop-ups during your visit to the website. WisePops collects data and sets cookies for this purpose. You will find additional information at: https://wisepops.com/terms-of-service/.
VIII. Google Maps
Our site uses the map service Google Maps via an API. The provider is Google, Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.
eQ-3 has no control over the scope of the data Google Maps collects with the help of this plugin.
1. Description and scope of data processing
You have the opportunity on our internet site to subscribe to a free newsletter. When you register for the newsletter, the data are transmitted to us from the entry mask.
They include the user’s email address.
In addition, the following data are collected during registration:
(1) IP address of the accessing computer
(2) Date and time of registration
Data are not transferred to third parties as part of the data processing involved in sending the newsletter. The data are used solely and exclusively for distribution of the newsletter.
2. Legal grounds for the data processing
The newsletter is distributed pursuant to the user’s registration on the website:
Point (a) of Art. 6 (1) GDPR establishes the legal grounds for the processing of personal data when users subscribe to the newsletter, provided that the user has given his or her consent to the processing.
3. Purpose of the data processing
The user’s email address is collected for the purpose of distribution of the newsletter.
4. Storage period
The data will be erased as soon as they are no longer required for the purposes for which they were collected. The user’s email address will be stored as long as the newsletter subscription remains active.
5. Right to object and erasure
The registered user may unsubscribe to the newsletter at any time. Every newsletter includes a link for this purpose.
The link can also be used to withdraw consent for the storage of the personal data collected during the registration process.
We require data from you for your participation in contests and their conduct and for sending notifications of wins and the prizes. Such data include, for example:
First name, surname
Telephone number, if applicable
Street, postal code, city, country
Point (b) of Art. 6 (1) GDPR establishes the legal grounds for this, i.e. you are providing us with the data on the basis of the contractual relationship (terms and conditions of participation) between you and eQ-3. Please see the terms and conditions of the contest for details. Your data will be deleted once the competition is over. We store the data of the winners as required for the processing of the contract until the expiry of the statutory or possible contractual warranty and guarantee rights. After expiry of this period, we retain the information of the contractual relationship as required under commercial and tax law for the periods determined by law. For this period (generally ten years as of winning the contest), the data are processed again solely in the event of an audit by the tax authorities, for business and tax audit purposes and for the investigation of possible criminal offences.
If you have consented to the use of your data for marketing purposes, we will process your data until you withdraw your consent. This consent is also voluntary and can be withdrawn from eQ-3 at any time by sending a short message to firstname.lastname@example.org.
Transfer of data (conduct of the contest)
We transfer your data to service providers
for the shipment of contest prizes
for the conduct of contests
solely if the partner is obligated by our data protection standards.
XI. Security information
We secure our website and other systems by technical and organisational means to ensure that your data cannot be accessed, modified or distributed by unauthorised persons. However, despite regular checks, it is not possible to provide complete protection against all risks.